All work
MMA / Fitness Gym · Concept project
Forge Fight Club
A bold membership-focused platform built around timetables, coaches and trial sessions.
- Industry
- MMA / Fitness Gym
- Services
- Strategy, Web design, Enquiries
- Status
- Design concept
The challenge
Fight gyms need to welcome complete beginners while also showing serious athletes that the coaching can take them to competition level.
The approach
- 01A bold, high-contrast identity that feels confident without being intimidating.
- 02A full weekly timetable and a clear pathway from fundamentals to the competition team.
- 03Trial-session enquiries placed at every natural decision point.
The result
This is a concept project, so there are no live performance figures to report. Explore the full working website to judge the experience for yourself.
The experience
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